The Historical Value of Military Memorabilia
By Vegim Krelani Pick up a worn helmet from a long time ago. Really hold it. Feel the dents. Run your thumb along the rim where the liner used...
Company Spotlight: Surplus Soldier from WhatNot
*This article is a highlight of the YouTube interview between Kyle MacNall and Steven Ibrahim, the owner of Surplus Soldier. Watch the full interview here at @SurplusToday Tell...
Product Review: The PetVet Medic Bag from Petvet Products
By Dale Golla If you’re involved in the military, tactical, or work gear industry, you’ve likely encountered a wide range of first aid kits. The variety is extensive, ranging...
Should You Carry Collectibles?
By Diane Crosby You have heard of buyer’s regret. One of the most profound cases of non-buyer’s regret I had was a jail cell. It was early days at...
Cheap Outdoor Gear vs Quality Equipment
By Nick Mann Here’s the scenario. A customer walks into your store looking for outdoor equipment and they’re faced with two options. They could go with cheaper gear that’s...
Company Spotlight: An Interview with Surplus Soldier from WhatNot
*This article is a highlight of the YouTube interview between Kyle MacNall and Steven Ibrahim, the owner of Surplus Soldier. Watch the full interview here at @SurplusToday Tell us...
Understanding Your Retail Customers: Beyond the Basics
By Russell Phillips Ask any small retail owner who their customers are and you’ll get an answer right away. “#8221; “Young #8221; “The regulars who come in every #8221;...
Adapt to Gen A & Z Buyer Influence
By Benjamin Roussey A profound shift is occurring in the consumer landscape. Two generations that grew up with phones in their hands, algorithms in their daily routines and instant...
Experience + Innovation
By Diane Crosby Conventional wisdom would tell us that experience should be the best teacher when working in a retail setting. On the surface, it appears obvious that years...












